Christopher Litchfield Professional Porfolio

Thanks for making it here to view my personal web marketing portfolio.  This website was designed to show you the possibilities of modern web design technologies as well as the power of CMS driven content.  This website also serves as a showcase of my work, so I hope you enjoy.

As always, a sincere thank you for visting.  Have a look around, read my articles, & even change the look and feel of the site on the fly. Contact me if you have any questions or would like to get in touch.  I can also be found on LinkedIn & Twitter.

 

 

"The power of the Internet is to accelerate the way you do business"

Reid Hoffman, founder of LinkedIn.com

This marketing portal serves two functions, to showcase my services as an SEO and Internet Marketing consultant and to show you, the consumer, the possibilities of what a real all-in-one solution looks like.

Internet marketing, also known as i-marketing, web marketing, eMarketing, or online marketing is the marketing of products or services over the Internet.

The Internet has brought a new age of advertising oneself or one's services to the general public.  This medium has many advantages over traditional marketing, most notably the lower costs of the distribution of information and media to a global audience.   The Internet is an excellent medium for interactions between customer and business, business to business, or any sort of supply chain interaction.  Both in terms of its cost and scalability, the Internet has become the preference of almost every major modern company for customer interaction, customer service, brand management, and of course selling.

"Internet marketing combines the technical and creative aspect of the Internet"

This includes design, development, advertising & sales.

Internet marketing also refers to the placement of media across the different stages of a customer engagement cycle, utilizing search engine marketing (SEM), search engine optimization, banner and text ads on content websites, e-mail, Web 2.0, and a segment of mixed media integrated marketing plans. Lastly, much of internet marketing's popularity springs from the fact that most if not all of the data collected is easily measurable, making it possible to create analytics and measure performance across the whole marketing campaign.